Google featured snippets are a type of format that appears in serps (search engine results pages) and seek to respond to user searches.
These answers are characterized by being short and direct , which provides the user with a lot of information concentrated in a small text.
Featured snippets are also known as featured snippets or position 0
The name position 0 refers to the star feature of this format, which is that google displays it above the organic results and, if there are any, right after the ads.
The featured snippet corresponds to a format in which the text description appears first and at the end of the box the title, url and link are mentioned.
why are featured snippets important?
I have already anticipated part of the answer to this question in the previous point.
Another advantage of this type of format is that they allow a greater number of characters and can contain images.
For this reason, in addition to their usa phone number list position, they stand out by occupying a larger space than other “conventional” results.
In short, a featured snippet is visually much more attractive to the user and gives its owner a clear advantage over the competition.
When I talk about advantage
i mean that the probability of receiving a what is a google featured snippet? click
From the user is much higher. Than in a normal organic result.
With them, google conveys to the user. The spam data idea that the featured snippet provides quality. And relevant information and, based on the above. Rewards it by standing out among. The rest of the search results.
The last “advantage” that I want to highlight in. This section is that achieving. A position 0 is (a priori) within reach. Of both high and low authority domains.