Do you want an easy way to manage your website’s search engine optimization (SEO) to improve rankings and attract traffic?
Not long ago, you had to hire an SEO specialist to take care of it. But now, there are plenty of SEO tools that make it easy for anyone to boost rankings.
With the right SEO tools, you can stop guessing and find what actually works when it comes to getting noticed on search engines like Google and Bing to attract more organic traffic.
In this guide, we will reveal to you the SEO tools for your WordPress site that will allow you to achieve the desired results.
What you need to know about SEO tools
Search engine optimization can be tricky because Google is constantly improving its algorithm. If you try to cheat the algorithm with fraudulent techniques, chances are your SEO success won’t last long and you’ll be penalized by Google when it’s discovered.
The best way to grow your website and traffic is by creating content for your users that is truly useful to them. First, you should talk about things that are relevant to your domain and that you have expertise in. Second, your content should be easy to understand.
SEO tools can help you find the right topics, and even what titles and keywords to use. They give you tips to improve readability based on the topic you’ve chosen.
Next, there are certain technical SEO measures you should add such as sitemaps , schema markups, robots.txt, and breadcrumbs. There are tools that make it easy to add the recommended measures with just a few clicks.
So chances are you need at least 2-3 tools to help you stay on top of your SEO game.
In short, with the right set of search engine optimization tools, you can:
- Increase your website traffic despite constant algorithm changes
- Discover opportunities to increase organic traffic
- Fix vulnerabilities on your website that could affect your search rankings
- Monitor and increase your backlink profile
- Analyze and optimize your campaigns
- speed up the overall SEO process
Now let’s take a look at some of the best online SEO tools that will help you increase your site traffic.
1. All in one SEO
All in One SEO (AIOSEO) is THE best SEO plugin for WordPress. It allows you to optimize your entire WordPress website, as well as every new page and post before publishing.
Once you install the plugin on your site, it will scan it for SEO errors and areas for improvement. Once the analysis is complete, you will see a site score along with recommended steps you should take to optimize your site.
It also takes care of technical SEO with features like smart sitemaps, robots.txt, and canonical tags.
Everything can be added with the push of a button. The plugin even displays notes and explanations so you understand what everything means and what each function does.
It even offers you automated internal link suggestions to improve the discoverability of your content.
Then, as you create new pages and posts, All in One SEO will analyze your content and give you an SEO score. You can see recommendations for improving your use of focus keywords, meta descriptions, headline, readability, and more. It even shows you previews of how your page will look on search engines.
AIOSEO comes with advanced features and plugins that help you optimize specifically for Local SEO, WooCommerce SEO, Google AMP SEO, Video SEO and much more.
For more information, check out our full All in One SEO review .
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- Page Analysis
- SEO technical measures
- Local SEO and eCommerce SEO
- Rich Snippet Scheme
- Social media integration
- Smart XML Sitemaps
- Redirect Manager (including 301 redirects)
- Link Wizard
- Custom user roles
Pricing: All in One SEO is free to use for finland phone number library WordPress users. There is a premium version that costs $99.50 per year.
Get started with All in One SEO today .
2. MonsterInsights
MonsterInsights is the best 7 best wordpress captcha plugins and tools (compared) Google Analytics plugin for WordPress that allows you to track the performance of your SEO campaigns with ease.
Normally connecting your WordPress site to Google Analytics is technical and complicated. But with MonsterInsights, it’s super simple. All you have to do is activate the plugin and make a few clicks without having to touch a single line of code.
You can then view your site’s data and information in your WordPress dashboard.
With MonsterInsights, you can monitor changes in your organic traffic so you can come up with strategies to increase it. It allows you to track the specific SEO performance of each page and identify what’s working and what’s not.
Additionally, you can track search queries to learn how relevant those keywords are to your pages.
In addition to SEO performance tracking, MonsterInsights makes it easy for you to enable different Google Analytics tracking features such as eCommerce tracking , form tracking, ad tracking, etc.
With this plugin, you can also set up dual tracking to fanto data get data from Universal Analytics as well as Google Analytics 4 (GA4). Learn how to set it up: Google Analytics 4 vs Universal Analytics .
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- Easy to set up
- Real-time analysis
- E-commerce reports
- GDPR Compliant
- Custom dimensions
- Affiliate and Ad Tracking
- Reports on user behavior
- SEO positioning reports
- 1-Click Integrations with Popular Platforms
Pricing: There is a free version. Paid plans start at 99.50 per year.
Get started with MonsterInsights today .
Want to get started with the free version? Try MonsterInsights Lite .
3. Semrush
Semrush is an all-in-one SEO audit tool that allows you to audit your SEO opportunities and gather insights from your competitors to increase your site traffic.
You can use the Organic Research tool to track the performance of your web pages and posts from an SEO perspective. Additionally, you can easily audit your backlinks and build a stronger profile.
There is also a Keyword Magic Tool to research specific keywords and find the search volume. The Keyword Gap Tool will help you find new opportunities to create content that will interest your audience.
If you are struggling to optimize your content, Semrush’s Content Writing Assistant and Templates is perfect for you. This allows you to build your content based on keywords and headings that will make your content appear in the top positions. It even analyzes readability and plagiarism.
Semrush is also a good alternative to Google Keyword Planner.
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- On-Page SEO Checker
- Site Audit
- Backlink audit tools
- PPC Keyword Tool
- Content Analyzer
- Position tracking
- Keyword Manager
- Social media and advertising tools
- And much more…
Pricing: Starting at $119.95 per month.
Get started with Semrush today .
4. Ahrefs
Ahrefs is another powerful SEO suite that comes with several SEO analysis tools to improve your search rankings and increase your organic traffic. It is best known for its backlinking tools as it has the largest database of over 30 trillion links with more pages crawled every day.
They offer a free online backlink checker. You can see your domain’s ranking, backlinks, and referring domains. If you want to access the full backlink profile, you’ll need to upgrade to a paid plan.
Within Ahrefs, you’ll get a detailed organic search report that will show you the exact keywords your competitors are ranking for in search results. It also gives you keyword ideas you can target to increase your search discovery and brand exposure.
Other useful features of Ahrefs are its content explorer tool and rank tracking tool, which help you find top-performing content and ranking reports by location, respectively.
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- Site Audit
- SEO Toolbar
- Ranking Tracker
- Backlink Audit
- Domain Comparison
- Content and keyword explorer