At the heart of every marketing strategy is SEO. Search engine optimization is critical because it makes websites more visible in organic search results. Artificial intelligence (AI) can improve the way you do SEO.
According to Google, 51 percent of shoppers who research products and services use their search engine. There are missed opportunities if you are not near the top of the search rankings.
Artificial intelligence can be a powerful tool when you know how to use it. This article will discuss AI keyword research techniques and how you could use them to enhance your content calendar and make your SEO pop.
How to Use AI for Keyword Research
The next step is to find some keyword variations by using the above-mentioned topic in your AI prompt. For instance:
What are the most popular long-tail keywords for eco-friendly home projects?
Long-tail keywords are Whatsapp Number List phrases that relate to your topic and usually contain three to five words. Research indicates that 56 percent of buyers enter search phrases with several words, such as:
What are some eco-friendly home projects?
Types of eco-friendly home projects
Eco-friendly DIY projects
Next, you can look for semantically related keywords or phrases that are similar to your topic. For example, “eco-friendly” may be the same as “green” or “environmentally safe.” You could type in this prompt:
What are the most popular semantically related keywords for eco-friendly home projects?
Finally, search for variations on the keyword. Variations consist of different ways to phrase the keyword, such as “eco-friendly ideas for sustainable homes.
Discovering keyword clusters
Keyword clusters can help level up your SEO because they focus on intent. The latest changes to the Google algorithm concentrate on natural language. In other words, they help provide the user with targeted results by looking for context in searches.
We don’t usually type in “a cup of coffee” when looking for a coffee shop. More likely, the search would be:
Local coffee shops
Where can I get a cup of coffee?
Where to buy a cup of coffee near me?
The latest algorithms try to deliver optimal results by looking for nuance in the Find List search terms. As a result, brands need to create keyword clusters that match the user’s intent.
AI can help you here, too. Just ask it to list popular keyword clusters for your subtopic.